I transformed this technology consultant’s brand with a focus on story over technology through creative direction and brand management.

Year

2021 – 2023

Branding

Logo

I rebranded the company from messaging to logo, tagline, style, and organizational offerings. The logo utilized a forward momentum with four interlocking chevrons representing the company’s four primary practice areas. The tagline is an inspiration-led message on what matters most the their client base with an overall style that’s focused on modernization and strategy.

Previous logo

Rebrand logo

Brand Strategy & Website

Using creative storytelling to enhance business operations, I established their brand purpose with senior leadership to inspire action.

WHY
We believe in empowering you to uncover possibilities and take action.

HOW
By our industry precision, focus, and passion for connecting people, technologies, and practices.

WHAT
A tailored approach using Microsoft’s cloud solution that drives business outcomes.

Connected Blueprint™

Lockups

Explainer Video

Webpage

Brand Content

Execution of brand through content.